The Jossey-Bass Guide to Strategic Communications for Nonprofits: A Step-By-Step Guide to Working (Pre-Owned Paperback 9780787943738) by Kathy Bonk Henry Griggs Emily Tynes

ID: h7Qd3WqUSF

9780787943738. Very good condition. Trade paperback. Language: English. Pages: 208. Trade paperback (US). Glued binding. 208 p. Contains: Illustrations. Jossey-Bass Nonprofit and Public Management Series. A nuts-and-bolts guide that shows how with the right communications plan nonprofits of any size and experience level can amplify their voice and advance their agenda. Complete with charts checklists and templates this book shows readers how to select the right media identify audiences develop messages produce printed materials train spokespeople use paid advertising and public service announcements and handle negative press.